Here is a very rare example of a company doing it right when it comes to marketing. An impressive effort by Old Spice to go out and crush it for a couple of days making almost a hundred videos in response to various media personalities and bloggers around the country. Here is one example, but do some searching on YouTube and check out this article for the full details.
Posts Tagged ‘doing it right’
Old Spice Wins the Internet
Monday, July 26th, 2010Marketing Win
Wednesday, July 21st, 2010Nice job to the people over at Chili’s for capitalizing on the Lebron James parody Steve Carrell did at the ESPY’s last week. This is the definition of doing it right, excellent rebuttal mirroring the Dan Gilbert rant after “The Decision.” Missed the video from the ESPY’s? Catch it below.
